Workday is seeking a Senior Manager of PR for Industry and Customer to elevate the company's brand and reputation through strategic storytelling and media relations. The ideal candidate should possess extensive experience in public relations, particularly in enterprise software, with strong skills in AI and strategic communication
Job Summary
The role involves leading external communications to showcase how Workday transforms industries in the AI era through innovative customer stories.
Candidates must possess a sharp eye for news and proficiency in using AI tools to strengthen storytelling and move fast when it matters.
Workday offers a flexible work approach requiring at least half-time presence in-office or with customers, combined with competitive compensation including bonus and stock grants.
Matching Summary
Match Score: 85
Workday is seeking a Senior Manager of PR for Industry and Customer to elevate the company's brand and reputation through strategic storytelling and media relations. The ideal candidate should possess extensive experience in public relations, particularly in enterprise software, with strong skills in AI and strategic communication.
Salary
Base: $147,100 - $220,700 USD (Pleasanton); Base: $124,200 - $220,700 USD (Other US locations); Bonus/Equity: Eligible for Workday Bonus Plan and annual refresh stock grants
Skills & Requirements
Must-have
8-10+ years public relations experience
Strategic PR program building
Media relations with trade outlets
AI tool proficiency for storytelling
Cross-functional partnership skills
Nice-to-have
Agency and in-house experience
Strong written and verbal communication
Creative problem solving abilities
Fast-paced environment adaptability
Customer advocacy collaboration
Key Requirements
8-10+ years PR experience
Experience in enterprise software technology
Background in both in-house and agency roles preferred
Demonstrated project management expertise
Ability to translate technology into PR strategies