You will lead the execution and optimization of large-scale campaigns on key platforms ensuring efficient return on investment and pushing growth boundaries through attribution and automation tools
Job Summary
You will lead the execution and optimization of large-scale campaigns on key platforms ensuring efficient return on investment and pushing growth boundaries through attribution and automation tools.
As part of Rappi, you will manage paid media strategies across Meta Ads, TikTok Business Center, and Google Ads with a specific focus on app campaigns while integrating AI tools for copy generation and workflow optimization.
Rappi offers an inclusive team environment where everyone has equal opportunities regardless of gender identity, race, religion, nationality, age, disability, training or experience.
Matching Summary
You will lead the execution and optimization of large-scale campaigns on key platforms ensuring efficient return on investment and pushing growth boundaries through attribution and automation tools.
Skills & Requirements
Must-have
Meta Ads campaign management
TikTok Business Center expertise
Google Ads (MCC) management
Advanced Google Sheets skills
Appsflyer or Singular proficiency
Performance budget management
Nice-to-have
Adoption of new tools quickly
Problem identification and solution proposal
Use of AI tools like Claude
Familiarity with Google MCS
Team collaboration culture
Key Requirements
Degree in Engineering, Economics, Administration or related fields
Proven experience managing performance budgets on Meta, TikTok, and Google Ads
Advanced expertise in Appsflyer or Singular
Expert level Google Sheets skills including complex formulas and pivot tables