Join Our Relationship Marketing Strategy Network At Merkle

Dentsu Creative ANZ

New York, United States
Not specified; not specified; medical, vision, den...
Fully remote
Omnichannel marketing strategy development
First-party data personalization expertise
Customer segmentation and journey design
The team leads the development of omnichannel strategies leveraging first-party data to deliver personalized customer experiences

Job Summary

  • The team leads the development of omnichannel strategies leveraging first-party data to deliver personalized customer experiences.
  • Candidates will craft strategies spanning CRM, email, SMS, web, and mobile app channels to help clients unlock data value.
  • Benefits include medical, vision, dental insurance, 401k, flexible paid time off, and at least 15 paid holidays per year.

Matching Summary

The team leads the development of omnichannel strategies leveraging first-party data to deliver personalized customer experiences.

Salary

Not specified; Not specified; Medical, vision, dental, life, disability, 401k, PTO, holidays, parental leave

Skills & Requirements

Must-have

  • Omnichannel marketing strategy development
  • First-party data personalization expertise
  • Customer segmentation and journey design
  • Salesforce Marketing Cloud or similar platforms
  • Client relationship leadership capabilities

Nice-to-have

  • Strategic analytical thinking skills
  • Strong storytelling and presentation abilities
  • Curiosity about emerging technology trends
  • Experience with cross-functional collaboration
  • Ability to simplify complex data insights

Key Requirements

  • Extensive experience in omnichannel customer marketing
  • Proven background with first-party data programs
  • Familiarity with enterprise marketing automation platforms
  • Senior client-facing leadership experience preferred

Work Rights

Must be US-based

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