Growth & Behavioral Marketing Strategist

DONT TELL DAD PTE. LTD.

Singapore, Singapore
Not specified (considering remote flexibility).
Master's degree in marketing or psychology
Minimum 1 year growth marketing experience
Consumer psychology application skills
DONT TELL DAD PTE. LTD. is seeking a Growth & Behavioral Marketing Strategist to drive revenue growth through innovative marketing campaigns and consumer insights. The ideal candidate will possess a strong background in marketing, psychology, and data analysis, with a focus on conversion optimization across digital channels

Job Summary

  • The role involves planning and executing high-impact campaigns to drive bookings and revenue growth across digital and offline channels.
  • Candidates must apply consumer psychology principles such as scarcity and social proof to improve conversion rates on ads and landing pages.
  • The position requires analyzing customer behavior to identify drop-offs and translate insights into actionable improvements for the booking journey.

Matching Summary

Match Score: 85

DONT TELL DAD PTE. LTD. is seeking a Growth & Behavioral Marketing Strategist to drive revenue growth through innovative marketing campaigns and consumer insights. The ideal candidate will possess a strong background in marketing, psychology, and data analysis, with a focus on conversion optimization across digital channels.

Skills & Requirements

Must-have

  • Master's degree in Marketing or Psychology
  • Minimum 1 year growth marketing experience
  • Consumer psychology application skills
  • A/B testing and experimentation execution
  • Social media channel management expertise

Nice-to-have

  • Data-driven mindset with analytical skills
  • Fast-paced startup environment adaptability
  • Creative yet analytical problem solving
  • Strong interest in consumer behavior
  • End-to-end campaign planning capability

Key Requirements

  • Master's degree in Marketing, Business, or Psychology
  • Minimum 1 year of experience in growth or performance marketing
  • Proficiency in interpreting survey data using statistics

Work Rights

Not specified

Tailored Resume

Cover Letter