Senior Manager, Paid Media (growth) (12-month Maternity Leave Cover)

carsales

Melbourne, Australia
On-site
Sa360 platform expertise
Dv360 programmatic advertising
Meta and tiktok social media
This role involves defining and leading a full-funnel paid media strategy across Search, Social, Programmatic, and Video on Demand channels

Job Summary

  • This role involves defining and leading a full-funnel paid media strategy across Search, Social, Programmatic, and Video on Demand channels.
  • The company offers 24 weeks of paid parental leave for primary caregivers and six weeks of paid gender-affirming care leave.
  • You will leverage AI and automation to scale performance, efficiency, and insight generation while managing a high-performing team.

Matching Summary

This role involves defining and leading a full-funnel paid media strategy across Search, Social, Programmatic, and Video on Demand channels.

Skills & Requirements

Must-have

  • SA360 platform expertise
  • DV360 programmatic advertising
  • Meta and TikTok social media
  • Full-funnel paid media strategy
  • AI and automation in bidding
  • Team leadership experience

Nice-to-have

  • Creative generation testing
  • Audience modelling expansion
  • Predictive performance forecasting
  • First-party data activation
  • CDP audience integration
  • Hackathon participation

Key Requirements

  • Proven track record scaling paid media investment
  • Strong analytical capability with complex data
  • Experience leading specialist teams and agencies
  • Full-time Australian working rights required
  • National Police Record check mandatory

Work Rights

Must have full-time Australian working rights

Tailored Resume

Cover Letter