Senior Brand Activation Manager (f/m/x)

Mondelez International

Multiple Locations
**
Consumer behavior in matrix environment
Develop seamless consumer experience
Manage business objectives beyond brand and budget
** Mondelēz International is seeking a Senior Brand Activation Manager to implement and oversee brand strategies for sustainable growth within the consumer goods sector. The ideal candidate will possess strong experience in trade marketing, consumer insights, and cross-functional collaboration, contributing to the development and execution of integrated marketing plans. **

Job Summary

  • The Senior Brand Activation Manager is responsible for the planning, execution, and oversight of trade marketing initiatives designed to drive product visibility, sales, and market share within assigned markets.
  • This role manages trade marketing budgets, develops market-specific assets, owns picture of success and serves as the primary marketing liaison with distributors, ensuring effective in-market execution and strong collaboration with the sales team.
  • Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Matching Summary

Match Score: 75

** Mondelēz International is seeking a Senior Brand Activation Manager to implement and oversee brand strategies for sustainable growth within the consumer goods sector. The ideal candidate will possess strong experience in trade marketing, consumer insights, and cross-functional collaboration, contributing to the development and execution of integrated marketing plans. **

Skills & Requirements

Must-have

  • Consumer behavior in matrix environment
  • Develop seamless consumer experience
  • Manage business objectives beyond brand and budget
  • Analytics and creativity
  • Lead and influence teams
  • Effective communication and executive presentation skills

Nice-to-have

  • Markets with diverse economic environments
  • Snack bar/functional nutrition experience
  • Passionate & Accountable
  • Comfort Dealing with Ambiguity
  • Humble and Collaborative

Key Requirements

  • Bachelor's degree in marketing, Business Administration, or related field
  • Proven experience in trade marketing
  • Demonstrated ability to manage budgets and drive in-market execution
  • Strong project management skills and attention to detail
  • Ability to work collaboratively with sales and cross-functional teams
  • Proficiency in Microsoft Office Suite

Work Rights

Not specified

Tailored Resume

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