Key Client Influencer & Content Lead

WPP Media

Kuala Lumpur, Malaysia
On-site
10–13 years’ experience in advertising
Proven track record in client leadership
Strong understanding of influencer marketing ecosystem
In this role, you will lead influencer and content strategy for a major FMCG brand across Malaysia and Singapore

Job Summary

  • In this role, you will lead influencer and content strategy for a major FMCG brand across Malaysia and Singapore.
  • You will manage a dedicated delivery team and collaborate closely with various professionals to ensure campaign success.
  • This position combines strategic creativity, commercial leadership, and team management.

Matching Summary

In this role, you will lead influencer and content strategy for a major FMCG brand across Malaysia and Singapore.

Skills & Requirements

Must-have

  • 10–13 years’ experience in advertising
  • Proven track record in client leadership
  • Strong understanding of influencer marketing ecosystem
  • Excellent analytical & data-to-insight skills
  • Leadership experience managing teams

Nice-to-have

  • FMCG category experience
  • Regional SEA market experience
  • Experience with WPP tools & platforms
  • Fluency in Bahasa Malaysia or Mandarin
  • Experience in integrated media/content campaigns

Key Requirements

  • 10–13 years’ experience in advertising
  • Proven track record in client leadership
  • Strong understanding of influencer marketing ecosystem

Work Rights

Not specified

Tailored Resume

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