Sr. Event Marketing Manager - Adaptive Planning

Workday

New York City, NY, USA
Primary location base pyy range: $127,200 usd - $1...
Fully remote
Executive-level event strategy and execution
C-suite engagement and pipeline impact
Large-scale trade show and conference delivery
Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit, ranging from intimate C-suite dinners to flagship trade shows

Job Summary

  • Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit, ranging from intimate C-suite dinners to flagship trade shows.
  • Design and deliver C-suite–caliber experiences that drive senior-level engagement and pipeline impact, partnering closely with regional sales leadership, product marketing, and corporate events teams.
  • Manage budgets, vendors, agencies, and venues with precision, balancing premium experiences with disciplined ROI, and ensuring events reflect Workday brand standards while tailoring for local markets.

Matching Summary

Own the end-to-end strategy and execution of high-impact, executive-level events across North America for the Adaptive Planning Business unit, ranging from intimate C-suite dinners to flagship trade shows.

Salary

Primary Location Base Pay Range: $127,200 USD - $190,800 USD; Additional US Location(s) Base Pay Range: $107,400 USD - $190,800 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or commission/bonus, annual refresh stock grants

Skills & Requirements

Must-have

  • Executive-level event strategy and execution
  • C-suite engagement and pipeline impact
  • Large-scale trade show and conference delivery
  • Partnership with Sales and Product Marketing
  • Budget management and vendor oversight
  • Event measurement and reporting

Nice-to-have

  • Sun-drenched optimism and drive
  • Curious minds and courageous collaborators
  • Modern event engine builder mindset
  • Calm leadership under pressure

Key Requirements

  • 7+ years B2B event marketing experience
  • 5+ years executive-level events experience
  • 5+ years large-scale trade show/conference delivery
  • 3+ years matrixed global organization experience
  • Enterprise SaaS or technology experience
  • Experience managing six-figure+ budgets

Work Rights

Not specified

Tailored Resume

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