Audience Acquisition Lead (omeda Cdp Expert)

Arrow Electronics

Illinois, US
Base: $102,900.00 - $118,800.00; bonus/equity: not...
Fully remote
Omeda cdp subject-matter expert
Design and build audience acquisition funnels
Lead online and offline audience acquisition
Serve as the organization’s Omeda CDP subject-matter expert, with deep knowledge of platform capabilities, limitations, and best practices

Job Summary

  • Serve as the organization’s Omeda CDP subject-matter expert, with deep knowledge of platform capabilities, limitations, and best practices.
  • Lead the execution of online and offline audience acquisition initiatives, collaborating closely with AspenCore teams and external vendors.
  • At Arrow, we offer competitive financial compensation, including various compensation plans and a solid benefits package.

Matching Summary

Serve as the organization’s Omeda CDP subject-matter expert, with deep knowledge of platform capabilities, limitations, and best practices.

Salary

Base: $102,900.00 - $118,800.00; Bonus/Equity: Not specified; Benefits: Medical, Dental, Vision Insurance, 401k with Matching, PTO, Tuition Reimbursement

Skills & Requirements

Must-have

  • Omeda CDP subject-matter expert
  • design and build audience acquisition funnels
  • lead online and offline audience acquisition
  • monitor and analyze funnel performance
  • data hygiene and governance
  • WordPress integration with marketing platforms

Nice-to-have

  • champion value proposition and brand
  • collaborate cross-functionally
  • familiarity with ad platform integrations
  • basic HTML/CSS skills

Key Requirements

  • 8 years of related experience with a 4-year degree or 6 years with an advanced degree
  • Relevant recent experience in audience acquisition
  • Hands-on mastery of Omeda CDP
  • Omeda certifications strongly preferred
  • Experience with paywalls, subscriptions, gated content

Work Rights

Not specified

Tailored Resume

Cover Letter