Senior Officer, Marketing Manager

United Overseas Bank (Malaysia) Bhd

Kuala Lumpur, Malaysia
Integrated marketing campaign execution
Digital marketing channel management
Market research and competitor analysis
The Marketing Manager will develop and oversee comprehensive strategies to promote UOB Malaysia's financial products and enhance brand awareness

Job Summary

  • The Marketing Manager will develop and oversee comprehensive strategies to promote UOB Malaysia's financial products and enhance brand awareness.
  • Candidates must have a proven track record of executing successful marketing strategies that drive measurable results in the financial services industry.
  • The role requires managing relationships with external agencies while ensuring all activities comply with Malaysian financial regulations and ethical standards.

Matching Summary

The Marketing Manager will develop and oversee comprehensive strategies to promote UOB Malaysia's financial products and enhance brand awareness.

Skills & Requirements

Must-have

  • Integrated marketing campaign execution
  • Digital marketing channel management
  • Market research and competitor analysis
  • Marketing budget management and ROI
  • Stakeholder collaboration and team leadership

Nice-to-have

  • Data-driven decision making skills
  • Strong analytical capabilities
  • Collaborative high-performing environment
  • Regulatory compliance knowledge

Key Requirements

  • Bachelor's degree in Marketing or related field
  • 5-7 years progressive marketing experience
  • 3 years minimum in a managerial role
  • Proficiency in English and Bahasa Malaysia
  • Knowledge of Malaysian financial regulations

Work Rights

Not specified

Tailored Resume

Cover Letter