Director, Brand Strategy

Pfizer

United States
Base: $176,600.00 to $294,300.00; bonus/equity: 20...
Hybrid
8+ years in brand marketing
Integrated brand strategy development
Data-driven marketing and analytics
Pfizer is seeking a Director of Brand Strategy to lead brand initiatives and develop integrated marketing strategies that align with corporate goals. This hybrid role demands an innovative marketer with extensive experience in the healthcare ecosystem, consumer and HCP journeys, and strong data analytics skills

Job Summary

  • The role involves developing and launching core strategies for Pfizer Brand and key therapeutic areas while translating data and insights into compelling brand platforms.
  • Candidates will lead the development of integrated brand strategies that align with enterprise narratives and scientific priorities across corporate and unbranded initiatives.
  • The position offers a competitive base salary ranging from $176,600 to $294,300, along with a 20% bonus target and comprehensive benefits including 401(k) matching.

Matching Summary

Match Score: 85

Pfizer is seeking a Director of Brand Strategy to lead brand initiatives and develop integrated marketing strategies that align with corporate goals. This hybrid role demands an innovative marketer with extensive experience in the healthcare ecosystem, consumer and HCP journeys, and strong data analytics skills.

Salary

Base: $176,600.00 to $294,300.00; Bonus/Equity: 20% target bonus plus share-based long term incentive; Benefits: 401(k) match, paid vacation, health/dental/vision coverage

Skills & Requirements

Must-have

  • 8+ years in brand marketing
  • Integrated brand strategy development
  • Data-driven marketing and analytics
  • Cross-functional team leadership
  • Campaign hypothesis testing

Nice-to-have

  • Life sciences industry experience
  • Global market experience across cultures
  • Innovative storytelling capabilities
  • Executive presence and influence
  • Experience incubating new creative models

Key Requirements

  • Bachelor's degree required
  • Minimum 8+ years experience
  • Permanent US work authorization required
  • Strong quantitative background
  • No visa sponsorship available

Work Rights

Must have permanent work authorization in the United States

Tailored Resume

Cover Letter