Cdd - International Service Marketing & Lifecycle Leader (f/h)
GE HealthCare UK
Buc, France
Service marketing strategy
Lifecycle management
Customer pain-points definition
The role is responsible for developing and deploying a dedicated Service Marketing strategy for the Imaging High end service contract portfolio to enhance the overall GEHC Services value proposition
Job Summary
The role is responsible for developing and deploying a dedicated Service Marketing strategy for the Imaging High end service contract portfolio to enhance the overall GEHC Services value proposition.
Key responsibilities include Service Product and Marketing Management, contributing to growth strategy, and independently creating modality specific Service Marketing Plans.
The position involves close partnership with Equipment Product Managers to drive a successful Franchise strategy at Point of Sales, positioning services and life cycle initiatives as a key differentiator.
Matching Summary
The role is responsible for developing and deploying a dedicated Service Marketing strategy for the Imaging High end service contract portfolio to enhance the overall GEHC Services value proposition.