Lead analytics delivery for the marketing domain, supporting campaign performance and growth initiatives with consistent and reliable insights
Job Summary
Lead analytics delivery for the marketing domain, supporting campaign performance and growth initiatives with consistent and reliable insights.
Partner with Marketing to analyse customer behaviour, funnels, and lifecycle, providing actionable insights to optimise acquisition, engagement, and retention.
Provide technical leadership, set standards for analytics and data modelling, and support the growth and capability uplift of analysts across the team.
Matching Summary
Lead analytics delivery for the marketing domain, supporting campaign performance and growth initiatives with consistent and reliable insights.
Skills & Requirements
Must-have
Marketing analytics experience
SQL and Python proficiency
Data modelling/analytics engineering
Modern data platforms experience
Data pipelines and architecture understanding
Stakeholder communication and influence
Nice-to-have
Self-service analytics experience
Gaming or high-scale consumer platforms
Experimentation and A/B testing
Event tracking and product analytics tools
Key Requirements
Experience mentoring or leading a team
Proven experience in data modelling/analytics engineering (e.g. dbt, SQL transformations)
Experience working with modern data platforms (AWS, Azure, GCP, Databricks or Snowflake)
Solid understanding of data pipelines and data architecture (e.g. bronze/silver/gold layers)