Retail Marketing Manager (ca & Nv)

Lithia & Driveway (LAD)

California, US
Base: $80,000–$125,000 annually; bonus/equity: + b...
Bachelor's degree in business or marketing
Strong understanding of automotive industry
Experience with google analytics and crm systems
This role involves leading marketing strategies for up to 25 dealerships in California and Nevada to drive customer loyalty and store performance

Job Summary

  • This role involves leading marketing strategies for up to 25 dealerships in California and Nevada to drive customer loyalty and store performance.
  • Candidates will utilize data analytics and the Customer Ecosystem Scorecard to provide actionable insights and tailor marketing approaches.
  • The position offers competitive pay ranging from $80,000 to $125,000 annually plus bonus potential and comprehensive benefits including medical, dental, vision, and 401(k).

Matching Summary

This role involves leading marketing strategies for up to 25 dealerships in California and Nevada to drive customer loyalty and store performance.

Salary

Base: $80,000–$125,000 annually; Bonus/Equity: Plus bonus potential; Benefits: Medical, Dental, Vision, 401(k), PTO

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Experience with Google Analytics and CRM Systems
  • Proficiency in Microsoft Office Suite
  • Data analysis for ROI evaluation

Nice-to-have

  • Entrepreneurial culture fit
  • Ability to travel up to 45%
  • Strategic partnership with Store Leaders
  • Innovative loyalty program design

Key Requirements

  • Bachelor's degree required
  • Must reside within California or Nevada region
  • Strong organizational skills with attention to detail

Work Rights

Not specified

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