Lead the marketing strategy for Immunology, focusing on Invest To Grow (ITG) & Maximize Launch (ML) assets and driving launch excellence for planned new launches
Job Summary
Lead the marketing strategy for Immunology, focusing on Invest To Grow (ITG) & Maximize Launch (ML) assets and driving launch excellence for planned new launches.
Develop and implement comprehensive marketing plans, oversee brand strategy and positioning, and manage the marketing budget effectively to maximize outcomes.
Lead, mentor, and develop a high-performing marketing team, fostering a culture of collaboration and innovation while ensuring high levels of compliance awareness.
Matching Summary
Lead the marketing strategy for Immunology, focusing on Invest To Grow (ITG) & Maximize Launch (ML) assets and driving launch excellence for planned new launches.
Skills & Requirements
Must-have
Immunology marketing strategy
Launch excellence for Tremfya
Brand management and positioning
Cross-functional collaboration
Marketing budget management
Nice-to-have
Patient and customer experience programs
Strategic partnerships with KOLs
Data-driven decision making
Agile and adaptable mindset
Key Requirements
8-10+ Years of related experience
MBA from a premium institute or Bachelors in Life Sciences, Business
10+ years of pharmaceutical/biotech marketing experience