Senior Product Marketing Specialist

Generac Power Systems Inc

5 years marketing experience
Campaign management skills
Microsoft programs proficiency
Generac is a leading energy technology company committed to powering a smarter world with over 60 years of history in energy innovation

Job Summary

  • Generac is a leading energy technology company committed to powering a smarter world with over 60 years of history in energy innovation.
  • The role involves owning the development and refresh of product marketing assets including battlecards, sales FAQs, and sizzle videos across multiple portfolios.
  • Candidates must leverage ZoomInfo and 6Sense insights to support Marketing Cloud nurture campaigns and partner with ABM teams for product-led demand generation.

Matching Summary

Generac is a leading energy technology company committed to powering a smarter world with over 60 years of history in energy innovation.

Skills & Requirements

Must-have

  • 5 years marketing experience
  • Campaign management skills
  • Microsoft programs proficiency
  • Salesforce Marketing Cloud experience
  • B2B and B2C marketing knowledge

Nice-to-have

  • SAP or equivalent ERP experience
  • Creative thinking abilities
  • Collaborative team environment
  • Innovative marketing strategies
  • Strong organizational skills

Key Requirements

  • Bachelor's degree in Marketing, Business, or related field
  • 5 years of experience in marketing roles
  • Experience managing a budget

Work Rights

Not specified

Tailored Resume

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