The purpose of this role is to maximize the efficiency and impact of digital advertising investments by managing programmatic media buying platforms, optimizing campaigns in real time, and applying data-driven insights to deliver measurable business outcomes
Job Summary
The purpose of this role is to maximize the efficiency and impact of digital advertising investments by managing programmatic media buying platforms, optimizing campaigns in real time, and applying data-driven insights to deliver measurable business outcomes.
Assist in the development of processes, documents, reporting, checklists, etc. that ensure efficient procedures and improvement for both new and existing clients.
Excellent time management with ability to manage multiple projects across several client engagements while meeting deadlines.
Matching Summary
The purpose of this role is to maximize the efficiency and impact of digital advertising investments by managing programmatic media buying platforms, optimizing campaigns in real time, and applying data-driven insights to deliver measurable business outcomes.
Skills & Requirements
Must-have
Manage programmatic media buying platforms
Optimize campaigns in real time
Apply data-driven insights
Oversee launch and execution of campaigns
Review campaign performance
Develop optimization strategies
Nice-to-have
Collaborate with account teams
Strong numeracy and analytical skills
Diagnose campaign issues and create solutions
Key Requirements
1-2 years' experience in SEM, Campaign Management/Optimization, or Digital Media Operations
Knowledge of DSPs (DV360, TheTradeDesk, Amazon Ads)