Media Planner, Retail Media

Covetrus Software Services

Multiple Locations
Base: $67,100-$95,800; bonus/equity: variable ince...
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Omnichannel media planning
Digital marketing campaigns
Client and retail partner communication
** Covetrus Software Services is seeking a Media Planner for their integrated media team. The role involves creating and implementing omnichannel media campaigns, managing client relationships, and analyzing performance metrics, with an emphasis on digital marketing and data-driven strategies. **

Job Summary

  • Covetrus is a global animal-health technology and services leader dedicated to empowering veterinary practice partners to drive improved health and financial outcomes.
  • The Media Planner will develop omnichannel media plans, serve as the primary client contact, create performance reports, and adjust strategies to maximize ROI.
  • Benefits include 401k savings with company match, paid time off and holidays, various leaves, health and vision benefits, pet insurance, and eligibility for short-term incentive plans.

Matching Summary

Match Score: 75

** Covetrus Software Services is seeking a Media Planner for their integrated media team. The role involves creating and implementing omnichannel media campaigns, managing client relationships, and analyzing performance metrics, with an emphasis on digital marketing and data-driven strategies. **

Salary

Base: $67,100-$95,800; Bonus/Equity: Variable Incentive for Sales Positions; Benefits: Health, dental, vision, 401k, paid leave, pet insurance

Skills & Requirements

Must-have

  • Omnichannel media planning
  • Digital marketing campaigns
  • Client and retail partner communication
  • Media performance analysis
  • Project management oversight
  • Ad technologies experience
  • Use of analytics systems

Nice-to-have

  • Knowledge of owned, earned and paid media channels
  • Experience with Google Analytics and Tableau
  • Strong presentation skills
  • Multi-tasking and detail oriented
  • Building trustworthy relationships
  • Staying updated on retail media trends

Key Requirements

  • Bachelor’s degree
  • 2-3 years media planning or digital marketing experience
  • Experience in agency, publisher, or in-house media planning or buying
  • Experience with Google Analytics, Tableau, Microsoft Suite, Asana
  • Hands-on ad serving and ad-verification experience
  • Ability to travel as needed

Work Rights

Not specified

Tailored Resume

Cover Letter