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Acrisure is seeking a Go-to-Market Strategist to develop and execute comprehensive go-to-market strategies that drive growth across its diverse product offerings. The ideal candidate will have extensive experience in B2B environments and demonstrate strong analytical, communication, and cross-functional collaboration skills.
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Job Summary
The Go-to-Market Strategist translates segmentation and value propositions into actionable strategies that drive growth across products and industries.
This role is crucial for setting the vision and aligning marketing and sales programs to generate pipeline and revenue through consistent execution.
Acrisure offers a comprehensive benefits suite including immediate 401(k) vesting, paid parental leave, and wellness resources to support employee life dimensions.
Matching Summary
Match Score: 75
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Acrisure is seeking a Go-to-Market Strategist to develop and execute comprehensive go-to-market strategies that drive growth across its diverse product offerings. The ideal candidate will have extensive experience in B2B environments and demonstrate strong analytical, communication, and cross-functional collaboration skills.
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Skills & Requirements
Must-have
Go-to-market strategy development
Sales play creation and enablement
Cross-functional collaboration with sales
Product launch readiness management
Multi-product narrative definition
Nice-to-have
Experience experimenting with AI tools
Background in fintech or insurance
Strong storytelling and communication skills
Adaptable and visionary leadership style
Key Requirements
Bachelor's degree in Marketing, Business, or related field
10+ years of experience in go-to-market roles
Proven experience in B2B multi-solution environments