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Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives for priority segments. This role involves collaborating across teams to create cohesive, integrated campaigns that drive pipeline and revenue growth while managing a small team of marketers.
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Job Summary
The role involves owning the campaign strategy and roadmap for priority segments to drive marketing sourced pipeline and revenue.
You will partner closely with Product, Content, and Sales teams to translate narratives into integrated, full-funnel programs across all channels.
As a data-driven people leader, you will manage a small team while balancing strategic planning with hands-on execution of critical campaigns.
Matching Summary
Match Score: 75
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Greenhouse is seeking a Senior Manager for Segment Campaign Strategy to lead data-driven marketing initiatives for priority segments. This role involves collaborating across teams to create cohesive, integrated campaigns that drive pipeline and revenue growth while managing a small team of marketers.
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Skills & Requirements
Must-have
B2B demand generation experience
Account-based marketing strategy
Full funnel campaign architecture
Sales and RevOps partnership
Pipeline and revenue ownership
Nice-to-have
Prior sales or field experience
Building and coaching marketers
Complex B2B sales cycle knowledge
Cross-functional leadership skills
Key Requirements
6-9+ years of progressive B2B marketing experience