Director Of Trade Shows & Third Party Events

Workday

Pleasanton, CA, USA
Base: $195,000 usd - $292,400 usd; bonus/equity: m...
Hybrid (at least 50% in-office or in the field each quarter)
Strategic third party events and tradeshows
Lead generation and brand awareness
Event strategy and planning
Workday is seeking a Director of Trade Shows & Third Party Events to lead strategic planning and execution of third-party events aimed at enhancing brand awareness and generating leads. The role requires extensive experience in managing trade shows and events, along with strong skills in communication, team management, and budget oversight

Job Summary

  • Your primary mission will be to lead the team in driving lead generation and elevate brand awareness through key industry and persona third-party conferences.
  • Daily responsibilities include working closely with internal stakeholders, setting the goals for each program, determining the promotional strategy, developing unique and effective content, managing budgets, and coordinating all logistics.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

Match Score: 85

Workday is seeking a Director of Trade Shows & Third Party Events to lead strategic planning and execution of third-party events aimed at enhancing brand awareness and generating leads. The role requires extensive experience in managing trade shows and events, along with strong skills in communication, team management, and budget oversight.

Salary

Base: $195,000 USD - $292,400 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or commission/bonus, annual refresh stock grants; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Strategic third party events and tradeshows
  • Lead generation and brand awareness
  • Event strategy and planning
  • Budget management
  • Marketing automation and CRM tools
  • Event analytics and reporting

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Embrace change in a fast-paced environment
  • Influence and collaboration skills
  • Work in a matrixed environment

Key Requirements

  • 12+ years experience managing strategic third party events
  • Ability to work with minimal supervision
  • Proven track record leveraging event analytics

Work Rights

Not specified

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