This job posting is for a Senior Editor, Audience Insights & Strategy at CNN, part of Warner Bros. Discovery. The role focuses on leveraging audience data to inform editorial strategies and enhance audience engagement across digital platforms
Job Summary
This role is essential for advancing an audience-first approach by turning data into actionable insights that shape editorial strategies.
The successful candidate will develop scalable workflows and repeatable processes to increase the visibility and impact of insights across the organization.
Warner Bros. Discovery offers career-defining opportunities, thoughtfully curated benefits, and a supportive environment where employees are celebrated.
Matching Summary
Match Score: 85
This job posting is for a Senior Editor, Audience Insights & Strategy at CNN, part of Warner Bros. Discovery. The role focuses on leveraging audience data to inform editorial strategies and enhance audience engagement across digital platforms.
Salary
Base: $91,000.00 - $169,000.00 per year; Bonus/Equity: Annual bonuses, short- and long-term incentives available; Benefits: Health insurance, wellness program, life/disability insurance, retirement plan, paid time off
Skills & Requirements
Must-have
5-7 years digital media experience
Fluency in Adobe Analytics or Google Analytics
Experience with newsroom dynamics
Ability to synthesize complex data into narratives
Proficiency in Excel or Google Sheets formulas
Nice-to-have
Strong storytelling and communication skills
Strategic perspective balancing brand mission
Experience with Google Trends research
Collaboration across product and analytics teams
Track record of communicating with editorial leaders
Key Requirements
5-7+ years experience in digital media or audience insights
Proven success embedding insights into decision-making at media organizations
Fluency in analytics platforms like Chartbeat, Parse.ly, or Looker Studio