Search Advertising Manager

Honda Cars Of Rockwall

Remote, USA
$85,000-$120,000 annually; bonus potential; medica...
Fully remote
Paid search (sem) strategy
Ai/llm-driven search ads
Full funnel search advertising
This role owns search advertising performance across the full funnel—awareness, conversion, and retention—by leveraging data, cross-channel insights, and advanced search technologies

Job Summary

  • This role owns search advertising performance across the full funnel—awareness, conversion, and retention—by leveraging data, cross-channel insights, and advanced search technologies.
  • The ideal candidate will guide strategy, oversee execution, manage experimentation, and ensure the Lithia retail store network is optimally discoverable across traditional search engines, AI search platforms, and next-gen conversational assistants within advertising.
  • We offer best in class industry benefits: Competitive pay Medical, Dental and Vision Plans Paid Holidays & PTO Short and Long-Term Disability Paid Life Insurance 401(k) Retirement Plan Employee Stock Purchase Plan Lithia Learning Center Vehicle Purchase Discounts Wellness Programs.

Matching Summary

This role owns search advertising performance across the full funnel—awareness, conversion, and retention—by leveraging data, cross-channel insights, and advanced search technologies.

Salary

$85,000-$120,000 annually; Bonus potential; Medical, Dental, Vision, 401(k), ESPP, PTO

Skills & Requirements

Must-have

  • Paid Search (SEM) strategy
  • AI/LLM-driven search ads
  • Full funnel search advertising
  • Google Ads and Bing Ads management
  • GA4, GTM, pixels, and tags implementation
  • Keyword segmentation and bidding strategies

Nice-to-have

  • Cross-channel insights
  • Emerging search technologies
  • Prompt-driven optimization
  • Collaborative team player
  • Critical thinking and time management

Key Requirements

  • 4-6+ years in Search advertising
  • Experience in automotive marketing required
  • Proven experience managing substantial paid search budgets
  • Strong understanding of analytics platforms (GA4, GSC, Looker)
  • Familiarity with AI/LLM search systems

Work Rights

Not specified

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