Analista Sênior De Mídia E Influenciadores

Kenvue

Sao Paulo, Sao Paulo, Brazil
Hybrid
Strategic media planning and management
Paid media and influencer marketing
Agency management and performance analysis
Develop and lead integrated paid media and influencer marketing strategies aligned with brand and business objectives

Job Summary

  • Develop and lead integrated paid media and influencer marketing strategies aligned with brand and business objectives.
  • Manage media plans with partner agencies, monitoring execution, optimizations, investments, pacing, and budget efficiency.
  • Monitor social media trends, formats, platforms, and audience behavior, incorporating innovation into strategies.

Matching Summary

Develop and lead integrated paid media and influencer marketing strategies aligned with brand and business objectives.

Skills & Requirements

Must-have

  • strategic media planning and management
  • paid media and influencer marketing
  • agency management and performance analysis
  • digital media metrics and KPIs
  • social media trends and innovation

Nice-to-have

  • cultural trends and digital movements
  • high complexity environments
  • social listening tools

Key Requirements

  • Solid experience in media planning and management
  • Influencer marketing experience
  • Agency management experience
  • Campaign performance analysis
  • Digital media metrics knowledge

Work Rights

Not specified

Tailored Resume

Cover Letter