Netflix is seeking a Manager for its Social Marketing team in Tokyo, Japan, to enhance its social media presence and engage audiences with Japanese content. The role requires a strategic storyteller with experience in social media management and a deep understanding of the Japanese entertainment landscape
Job Summary
The role involves planning and executing social marketing strategies for Netflix-branded Japanese content across key platforms like YouTube, X, Instagram, and TikTok.
Success requires balancing audience interests with business needs while creating emotionally resonant content that connects fans to Netflix titles.
The team aims to maximize title excitement and brand love by utilizing owned, earned, paid media, and influencer marketing to drive pre-membership retention.
Matching Summary
Match Score: 85
Netflix is seeking a Manager for its Social Marketing team in Tokyo, Japan, to enhance its social media presence and engage audiences with Japanese content. The role requires a strategic storyteller with experience in social media management and a deep understanding of the Japanese entertainment landscape.
Skills & Requirements
Must-have
7+ years social media management experience
Japanese language fluency required
Entertainment industry knowledge
Influencer engagement and management
Cross-functional localization workflows
Nice-to-have
English fluency preferred
Experience with talent representation
Data-centric content optimization skills
High tolerance for fast-paced change
Key Requirements
7+ years of experience in social media or content marketing
Fluency in Japanese language
Strong grasp of online social platform communities