Global Senior Manager Generative Engine Optimization (geo)

Coty Inc

Paris, FR
On-site
Ai-powered discovery and recommendation
Visibility, relevance, and brand authority
Structured, ai-readable product and brand data
The Global Senior Manager, Generative Engine Optimization will lead Coty’s global approach to visibility, relevance, and brand authority across Large Language Models, generative search engines, and AI-driven recommendation environments

Job Summary

  • The Global Senior Manager, Generative Engine Optimization will lead Coty’s global approach to visibility, relevance, and brand authority across Large Language Models, generative search engines, and AI-driven recommendation environments.
  • This role combines strategy, governance, measurement, and activation, working in close partnership with global and regional teams to turn generative visibility into tangible business impact.
  • This is a unique opportunity to build and own a new global capability at the crossroads of media, commerce, and generative AI.

Matching Summary

The Global Senior Manager, Generative Engine Optimization will lead Coty’s global approach to visibility, relevance, and brand authority across Large Language Models, generative search engines, and AI-driven recommendation environments.

Skills & Requirements

Must-have

  • AI-powered discovery and recommendation
  • visibility, relevance, and brand authority
  • structured, AI-readable product and brand data
  • global governance across brands and markets
  • measurement of AI-driven perception

Nice-to-have

  • strategic bridge between AI ecosystems and business
  • strong global ambition
  • innovative environment

Key Requirements

  • 7+ years of experience in SEO, GEO, digital commerce, or performance-driven content optimization
  • Strong understanding of generative AI, Large Language Models
  • Proven ability to build global frameworks, governance models
  • Fluent English required

Work Rights

Not specified

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