Director, Brand Marketing

McDonald's

Base: $178,121.00 - $222,651.00 py; bonus/equity: ...
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3-year strategic planning experience
Breakfast daypart business leadership
Cross-functional partnership skills
** McDonald's is seeking a Director of Brand Marketing to lead the strategic vision and performance of its Breakfast segment. The ideal candidate will have experience in strategic planning, cross-functional leadership, and innovation to drive growth in this key business area. **

Job Summary

  • This role sits at the center of strategy, innovation, and performance for the Breakfast business, one of the most important growth drivers in the U.S. portfolio.
  • The successful candidate will lead a team of three while partnering cross-functionally across Strategy, Culinary, Operations, Supply Chain, and Finance to ensure an integrated plan.
  • McDonald's offers outstanding benefits including a sabbatical program, tuition assistance, flexible work arrangements, and eligibility for bonus and long-term incentives.

Matching Summary

Match Score: 75

** McDonald's is seeking a Director of Brand Marketing to lead the strategic vision and performance of its Breakfast segment. The ideal candidate will have experience in strategic planning, cross-functional leadership, and innovation to drive growth in this key business area. **

Salary

Base: $178,121.00 - $222,651.00 per year; Bonus/Equity: Eligible for bonus and stock/equity grants; Benefits: Comprehensive health insurance, dental, vision, life insurance, sabbatical, tuition assistance

Skills & Requirements

Must-have

  • 3-year strategic planning experience
  • Breakfast daypart business leadership
  • Cross-functional partnership skills
  • Menu strategy and product pipeline development
  • Consumer insights synthesis

Nice-to-have

  • Bias for action in ambiguous situations
  • Creative problem-solving mindset
  • Operational discipline at scale
  • Customer-first decision orientation
  • Team building and coaching track record

Key Requirements

  • Proven track record of building high-performing teams
  • Experience with annual business reviews and performance reporting
  • Ability to define innovation cadence for core extensions and LTOs

Work Rights

Not specified

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