The mission of the Marketing Analytics Manager is to support fact-based decision-making and maximize the ROI of marketing initiatives
Job Summary
The mission of the Marketing Analytics Manager is to support fact-based decision-making and maximize the ROI of marketing initiatives.
This position will lead the design and implementation of analytical data modeling, and provide multi-faceted analysis and recommendations based on logical evidence.
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment.
Matching Summary
The mission of the Marketing Analytics Manager is to support fact-based decision-making and maximize the ROI of marketing initiatives.
Skills & Requirements
Must-have
SQL for data extraction and aggregation
Python for data processing
Tableau or CRM Analytics dashboard design
AI output validation and correction
Executive-level presentation and consensus building
Nice-to-have
Logical thinking and problem-solving
Proactive identification of issues
Clear communication and presentation skills
Teamwork and collaboration
Adaptability to new technologies
Key Requirements
7+ years of marketing analytics experience
Proficiency in SQL and Python
Experience with BI tools like Tableau or CRM Analytics