Field Marketing Specialist

Cresco Yeltrah

Cincinnati, OH, United States
On-site
Lead and coach brand field representatives
Manage account support plans
Analyze marketing execution metrics
Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry focused on quality, consistency, and professionalism

Job Summary

  • Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry focused on quality, consistency, and professionalism.
  • The Field Marketing Specialist role bridges execution and impact by enhancing in-store performance, Paid Media ROI, and team management in Ohio.
  • This position requires both in-market presence and remote work to push broader marketing efforts, manage Brand Field Representatives, refine KPIs, and align cross-functionally.

Matching Summary

Cresco Labs is one of the largest public, vertically integrated, multistate operators in the cannabis industry focused on quality, consistency, and professionalism.

Skills & Requirements

Must-have

  • Lead and coach Brand Field Representatives
  • Manage account support plans
  • Analyze marketing execution metrics
  • Create monthly market recaps
  • Drive in-store and out-of-store activations
  • Aggregate and analyze KPI data
  • Partner with Paid Media vendors

Nice-to-have

  • Situational flexibility for remote and field work
  • Build strong relationships in accounts
  • Contribute to regional dashboards and reviews
  • Identify high-performing retail locations

Work Rights

Not specified

Tailored Resume

Cover Letter