Shopper Insights Global Lead

Hero Group

Germany
On-site
Shopper insights expertise
Global and local insights activation
Shopper and retail data analysis
The Shopper Insights Global Lead is responsible for setting the vision, strategy, and establishment of shopper insights capabilities across markets at Hero Group

Job Summary

  • The Shopper Insights Global Lead is responsible for setting the vision, strategy, and establishment of shopper insights capabilities across markets at Hero Group.
  • Hero offers an open, flexible, and informal culture that empowers employees to make real impact and supports a healthy work–life balance with hybrid working.
  • The role involves leading a network of local Shopper Insights Managers, driving capability building, and partnering cross-functionally with senior leaders to embed shopper insights into brand and category strategies.

Matching Summary

The Shopper Insights Global Lead is responsible for setting the vision, strategy, and establishment of shopper insights capabilities across markets at Hero Group.

Skills & Requirements

Must-have

  • shopper insights expertise
  • global and local insights activation
  • shopper and retail data analysis
  • leading multicultural teams
  • collaboration with sales and marketing

Nice-to-have

  • passion for food trends
  • entrepreneurial mindset
  • strong storytelling skills
  • experience with AI and digital research
  • flexible hybrid working

Key Requirements

  • 10+ years experience in shopper insights
  • experience in major FMCG companies
  • proven senior leadership influence
  • experience leading dispersed teams
  • expertise with Nielsen, IRI, Kantar data

Work Rights

Not specified

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