Launch Manager

Appian

Atlanta, Georgia, United States
Base: $125,000–$250,000 py; bonus/equity: discreti...
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7-12 years experience in product marketing or launch management
Hands-on experience with marketo, tableau, and salesforce
Strong program and portfolio management skills
** Appian is looking for a Launch Manager to oversee product launches and strategic initiatives, ensuring cohesive execution across marketing and product teams. The ideal candidate should have extensive experience in product marketing and program management, with a strong analytical mindset and collaboration skills. **

Job Summary

  • This role serves as the central orchestrator of marketing activities across Product, Solutions, Field, Digital Marketing, and Communications.
  • The position involves owning the end-to-end launch strategy for new products, services, and strategic initiatives like market expansions.
  • Appian offers generous benefits including a 401(k) match, flexible time off, paid parental leave, and equity awards.

Matching Summary

Match Score: 75

** Appian is looking for a Launch Manager to oversee product launches and strategic initiatives, ensuring cohesive execution across marketing and product teams. The ideal candidate should have extensive experience in product marketing and program management, with a strong analytical mindset and collaboration skills. **

Salary

Base: $125,000–$250,000 per year; Bonus/Equity: Discretionary bonus and potential equity awards; Benefits: 401(k) match, flexible time off, medical/dental/vision, wellness programs

Skills & Requirements

Must-have

  • 7-12 years experience in product marketing or launch management
  • Hands-on experience with Marketo, Tableau, and Salesforce
  • Strong program and portfolio management skills
  • Experience managing global field marketing partnerships
  • Ability to synthesize complex inputs into actionable plans

Nice-to-have

  • Exceptional stakeholder management and influencing skills
  • Ability to operate effectively in fast-paced environments
  • Strong analytical mindset for performance reporting
  • Experience with strategic business transformations

Key Requirements

  • 7-12 years of experience in product marketing or GTM operations
  • Proven track record managing cross-functional business initiatives
  • Proficiency in marketing automation and analytics tools

Work Rights

Not specified

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