Senior Director, Analytics

Inizio Evoke

Chicago, United States
On-site
Performance measurement strategy
Data, media, technology, commercial outcomes
Healthcare marketing expertise
The Senior Director of Performance Marketing Science is responsible for defining and advancing performance measurement strategy across client engagements, owning the end-to-end performance ecosystem

Job Summary

  • The Senior Director of Performance Marketing Science is responsible for defining and advancing performance measurement strategy across client engagements, owning the end-to-end performance ecosystem.
  • This role requires deep healthcare marketing expertise and technical command of analytics strategy, statistical modeling, data engineering concepts, visualization, experimentation, and performance measurement across online and offline channels.
  • You will balance strategic leadership with technical credibility, operational oversight, and team development, partnering with various departments to apply advanced analytics to measure marketing effectiveness and enterprise value.

Matching Summary

The Senior Director of Performance Marketing Science is responsible for defining and advancing performance measurement strategy across client engagements, owning the end-to-end performance ecosystem.

Skills & Requirements

Must-have

  • performance measurement strategy
  • data, media, technology, commercial outcomes
  • healthcare marketing expertise
  • analytics strategy
  • statistical modeling
  • data engineering concepts
  • visualization
  • experimentation
  • performance measurement
  • online and offline channels
  • strategic leadership
  • technical credibility
  • operational oversight
  • team development

Nice-to-have

  • human centricity
  • creative solutions
  • meaningful change
  • enterprise value

Key Requirements

  • senior analytics leader
  • senior marketing science leader
  • deep healthcare marketing expertise
  • technical command of analytics strategy
  • statistical modeling
  • data engineering concepts
  • visualization
  • experimentation
  • performance measurement across online and offline channels
  • strategic leadership
  • technical credibility
  • operational oversight
  • team development

Work Rights

Not specified

Tailored Resume

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