Associate Manager, Performance Analytics

WPP Media

New York, United States
Not specified; not specified; competitive medical,...
On-site
3-5 years media analytics experience
Proficiency in power bi or tableau
Experience with sql and python
This role supports the Media Performance Analytics Manager in executing measurement frameworks and generating insights for Unilever campaigns

Job Summary

  • This role supports the Media Performance Analytics Manager in executing measurement frameworks and generating insights for Unilever campaigns.
  • The successful candidate will translate complex analytics into clear business narratives and recommendations presented directly to Unilever stakeholders.
  • WPP offers competitive medical, group retirement plans, vision, dental insurance, and significant paid time off as part of its benefits package.

Matching Summary

This role supports the Media Performance Analytics Manager in executing measurement frameworks and generating insights for Unilever campaigns.

Salary

Not specified; Not specified; Competitive medical, group retirement plans, vision, dental insurance, significant paid time off

Skills & Requirements

Must-have

  • 3-5 years media analytics experience
  • Proficiency in Power BI or Tableau
  • Experience with SQL and Python
  • Campaign ROI and attribution analysis
  • Data storytelling for stakeholders

Nice-to-have

  • Agency or embedded client-side background
  • Knowledge of MMM and Lift Testing
  • Experience with Google Meta TikTok platforms
  • Advanced degree in relevant field
  • Ability to thrive in dynamic environments

Key Requirements

  • Bachelor's degree required
  • 3-5 years in media analytics or market research
  • Experience with major media platforms like Google and Meta

Work Rights

Not specified

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