Cmi | Consumer, Customer And Market Insights Manager

kaiserkraft.pt

Mexico City, Mexico
**
Consumer behavior analysis
Market trend identification
Qualitative and quantitative research
** This job posting seeks a Consumer, Customer, and Market Insights Manager for Kaiser Kraft in Mexico City. The role involves developing consumer insights through research and analytics to inform marketing and business strategies across Hispanic Latin-American markets. **

Job Summary

  • This role leads the development of a deep understanding of consumers, customers and market dynamics across the Hispanic Latin-American countries.
  • The position is responsible for integrating research, data and analytics to generate actionable insights that support marketing, innovation and commercial decision making.
  • The role also supports the organization during key business cycles such as MPR, AOP and Strategic Planning, providing analytical perspectives and insights that inform decision making and performance tracking.

Matching Summary

Match Score: 75

** This job posting seeks a Consumer, Customer, and Market Insights Manager for Kaiser Kraft in Mexico City. The role involves developing consumer insights through research and analytics to inform marketing and business strategies across Hispanic Latin-American markets. **

Skills & Requirements

Must-have

  • Consumer behavior analysis
  • Market trend identification
  • Qualitative and quantitative research
  • Data interpretation and translation
  • Cross-functional collaboration

Nice-to-have

  • Storytelling with data
  • Capability building within teams
  • External research partner management

Key Requirements

  • +3 years experience in Marketing & Insights
  • Strong experience in Consumer & Market Insights or Market Research
  • Expertise in qualitative and quantitative research methodologies
  • Strong analytical skills
  • Ability to translate insights into clear business implications
  • Experience working with cross-functional teams
  • Strong communication and storytelling skills

Work Rights

Not specified

Tailored Resume

Cover Letter