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ING is seeking a Customer Acquisition Lead (Digital) to enhance their digital marketing strategies and drive customer growth. The role involves leading a team to optimize lead generation and conversion processes while promoting a customer-centric approach in a collaborative environment.
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Job Summary
As our Customer Acquisition Lead (Digital), you’ll shape the strategies and experiences that drive meaningful growth.
You’ll lead a team of performance marketers and SEO specialists to uplift lead generation, optimise conversion journeys, and deliver commercial outcomes that move the needle.
Joining ING means stepping into an environment where your individuality isn’t just welcomed - it’s celebrated.
Matching Summary
Match Score: 75
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ING is seeking a Customer Acquisition Lead (Digital) to enhance their digital marketing strategies and drive customer growth. The role involves leading a team to optimize lead generation and conversion processes while promoting a customer-centric approach in a collaborative environment.
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Skills & Requirements
Must-have
digital performance marketing
SEM
affiliates
optimisation
Google Ads
Adobe Analytics
Nice-to-have
customer first thinker
lead by example
cross functional squads
sustainability activity
Key Requirements
Deep hands-on experience in digital performance marketing
Exceptional analytical mindset
Comfortable with commercial targets and performance KPIs