Lifelock Director Of Product Marketing

Gen Digital Inc

California, United States
Base: $218,900.00 - $264,700.00; bonus/equity: opp...
Product marketing strategy ownership
Go to market planning and execution
Competitive intelligence analysis
Gen Digital is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands including LifeLock

Job Summary

  • Gen Digital is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands including LifeLock.
  • The Director of Product Marketing will own the full product marketing strategy for LifeLock and play a key role in expanding the brand into Financial Wellness.
  • The role offers a competitive salary range with bonus incentives and benefits, and requires strong strategic skills and executive communication.

Matching Summary

Gen Digital is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands including LifeLock.

Salary

Base: $218,900.00 - $264,700.00; Bonus/Equity: Opportunity for bonus incentives; Benefits: Competitive benefits package

Skills & Requirements

Must-have

  • Product marketing strategy ownership
  • Go to market planning and execution
  • Competitive intelligence analysis
  • Cross-functional leadership
  • Customer insights and market trends
  • Messaging architecture and value proposition

Nice-to-have

  • M&A and partnership scouting
  • Financial wellness product experience
  • Strong storytelling and communication
  • Data-driven decision making
  • Matrixed environment collaboration

Key Requirements

  • 10+ years combined experience in product marketing or related domains
  • 4+ years experience specifically in product marketing
  • Experience in subscription businesses or cybersecurity/financial wellness
  • Proven success leading complex go-to-market programs
  • Experience supporting M&A or partnership evaluation
  • Ability to influence senior stakeholders

Work Rights

Eligible for required U.S. Government authorizations

Tailored Resume

Cover Letter