Senior Product Manager Football Ftw (m/f/d)

adidas AG

Herzogenaurach, Bavaria, Germany
On-site
Product marketing strategies
Consumer-centric decision-making
Product creation process
Lead the development of product marketing strategies that align with brand and business objectives, driving consumer-centric decision-making and overseeing the creation of compelling product assortments

Job Summary

  • Lead the development of product marketing strategies that align with brand and business objectives, driving consumer-centric decision-making and overseeing the creation of compelling product assortments.
  • Drive the execution of the product creation process and key milestones, coordinating cross-functional teams to meet timelines, quality standards, and strategic targets.
  • Foster strong cross-functional collaboration and ensure Design, Development, and Marketing teams are aligned on product creation goals and timelines.

Matching Summary

Lead the development of product marketing strategies that align with brand and business objectives, driving consumer-centric decision-making and overseeing the creation of compelling product assortments.

Skills & Requirements

Must-have

  • product marketing strategies
  • consumer-centric decision-making
  • product creation process
  • cross-functional collaboration
  • market trend analysis
  • product performance analysis

Nice-to-have

  • brand passion for sports
  • creative and lateral thinking
  • change management experience
  • fostering inclusive workplace

Key Requirements

  • University degree in Marketing, Business Administration, Product Management, or related field
  • 5-8 years in Product Marketing, Brand Management, or Category Management
  • Familiarity with global retail environments, e-commerce, and omnichannel strategies
  • Proven track record in leading product creation processes
  • Excellent English; fluency in another language strongly preferred

Work Rights

Not specified

Tailored Resume

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