Senior Email Marketing Manager

APPIAN CORPORATION

New York, United States
Base: $100,000–$200,000 py; bonus/equity: discreti...
On-site
7+ years email marketing experience
Advanced marketo platform expertise
Global email strategy development
This role is responsible for leading the global email ecosystem and ensuring high-standard domain health while architecting sophisticated nurture programs

Job Summary

  • This role is responsible for leading the global email ecosystem and ensuring high-standard domain health while architecting sophisticated nurture programs.
  • Appian seeks a strategic leader to define governance for audience segmentation and send frequency to ensure a premium subscriber experience.
  • The position offers a base salary between $100,000–$200,000 per year along with comprehensive benefits including equity awards and flexible time off.

Matching Summary

This role is responsible for leading the global email ecosystem and ensuring high-standard domain health while architecting sophisticated nurture programs.

Salary

Base: $100,000–$200,000 per year; Bonus/Equity: Discretionary bonus possible; Equity awards may be eligible; Benefits: 401(k) match, medical, dental, vision, paid parental leave, wellness programs, tuition reimbursement

Skills & Requirements

Must-have

  • 7+ years email marketing experience
  • Advanced Marketo platform expertise
  • Global email strategy development
  • B2B technology sector background
  • Automated nurture program architecture
  • Email deliverability and domain health
  • GDPR and CCPA compliance knowledge

Nice-to-have

  • Strategic stakeholder management skills
  • Cross-functional team collaboration
  • Data-driven campaign optimization
  • Leadership and team guidance
  • Market analysis and insights translation

Key Requirements

  • Bachelor's degree in Marketing or related field
  • 7+ years of related email marketing experience
  • Deep focus on B2B technology industry
  • Advanced hands-on experience with Marketo
  • Strong analytical skills for metric interpretation

Work Rights

Not specified

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