Social Media Manager (w/m/d)

heidelbergmaterials.pl

Heidelberg, Germany
Base: 60 t€ – 75 t€ brutto/jahr; bonus/equity: gew...
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Operative steuerung social media kanäle
Konzeption und redaktion zielgruppenorientiertem content
Planung und umsetzung social-media-kampagnen
** Heidelberg Materials AG is seeking a Social Media Manager in Heidelberg, Germany, to oversee and develop their social media channels, create engaging content, and support product launches through targeted campaigns. The ideal candidate should possess a strong background in marketing, experience in B2B environments, and a creative flair for translating technical content into audience-friendly stories. **

Job Summary

  • The Social Media Manager will be responsible for the operational management and further development of social media channels, including planning, creation, and publication of product and sales-relevant content.
  • Key responsibilities include conceptualizing, editing, and producing target-group-oriented content (text, image, video, Reels/Short-Form) to increase visibility and demand, as well as planning and implementing social media and paid campaigns.
  • The company offers a 37.5-hour work week with up to 50% mobile working within Germany, 30 vacation days, and opportunities for international work, alongside benefits focused on work-life balance, health, and professional development.

Matching Summary

Match Score: 75

** Heidelberg Materials AG is seeking a Social Media Manager in Heidelberg, Germany, to oversee and develop their social media channels, create engaging content, and support product launches through targeted campaigns. The ideal candidate should possess a strong background in marketing, experience in B2B environments, and a creative flair for translating technical content into audience-friendly stories. **

Salary

Base: 60 T€ – 75 T€ brutto/Jahr; Bonus/Equity: Gewinnbeteiligung/Bonus; Benefits: Weihnachts- und Urlaubsgeld, Zuschuss zur Betrieblichen Altersvorsorge, Vermögenswirksame Leistungen, Gruppenunfallversicherung, Jubiläumsbonus, JobTicket, JobBike, Rabatte

Skills & Requirements

Must-have

  • Operative Steuerung Social Media Kanäle
  • Konzeption und Redaktion zielgruppenorientiertem Content
  • Planung und Umsetzung Social-Media-Kampagnen
  • Analyse und Reporting Performance
  • Markt- und Wettbewerbsbeobachtung

Nice-to-have

  • Kreativität und Trendgespür
  • Technische Neugier
  • Ausgeprägte Teamkompetenz
  • Gespür für Sprache und Tonalität

Key Requirements

  • Mehrjährige Erfahrung im Social-Media-Bereich
  • Erfahrung in der Erstellung von Text-, Bild- und Videoformaten
  • Erfahrung mit LinkedIn- und Meta-Kampagnen
  • Erfahrung mit Video-Editing-Tools
  • Sehr gute Deutsch- und gute Englischkenntnisse

Work Rights

Not specified

Tailored Resume

Cover Letter