The role is responsible for marketing and promoting PUBG MOBILE gameplay features by developing strategies and executing key campaigns
Job Summary
The role is responsible for marketing and promoting PUBG MOBILE gameplay features by developing strategies and executing key campaigns.
The position requires leading overseas brand events, identifying marketing opportunities, managing project progress, and delivering activities favored by player communities.
Collaboration with operations, esports, UA, and regional teams is essential to integrate resources and continuously explore new marketing capabilities.
Matching Summary
The role is responsible for marketing and promoting PUBG MOBILE gameplay features by developing strategies and executing key campaigns.
Skills & Requirements
Must-have
Marketing strategy formulation
Campaign planning and execution
Data-driven marketing optimization
Overseas brand event management
Cross-regional team collaboration
Fluent English for work
Nice-to-have
Creative content transformation
Sensitivity to overseas trends
Player perspective product analysis
Strong learning and execution ability
Cross-cultural communication skills
Team collaboration awareness
Stress resistance
Key Requirements
5+ years marketing and promotion experience
Experience in campaign planning and evaluation
English fluency for work
Overseas game publishing experience
Deep experience in BR/FPS or other game genres preferred