Marketing Analyst - Healthcare (temporary 6 Months Ftc)

Beckman Coulter Diagnostics

Remote, South Africa
Fully remote
Marketing operations experience
Digital marketing analytics experience
Crm/automation experience
The Marketing Analyst is responsible for analysing marketing data and campaign performance to generate insights and support data-driven decision making to improve targeting, engagement and ROI across the EMEA region

Job Summary

  • The Marketing Analyst is responsible for analysing marketing data and campaign performance to generate insights and support data-driven decision making to improve targeting, engagement and ROI across the EMEA region.
  • In this role, you will have the opportunity to support the maintenance of customer databases for campaign targeting and segmentation, ensure GDPR compliance, and monitor and analyze campaign performance using various tools.
  • You will thrive in a culture of belonging where you and your unique viewpoint matter, and by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact.

Matching Summary

The Marketing Analyst is responsible for analysing marketing data and campaign performance to generate insights and support data-driven decision making to improve targeting, engagement and ROI across the EMEA region.

Skills & Requirements

Must-have

  • Marketing Operations experience
  • Digital Marketing Analytics experience
  • CRM/Automation experience
  • Marketo or SFMC experience
  • Salesforce (SFDC) experience
  • Power BI or Tableau experience
  • GDPR compliance knowledge

Nice-to-have

  • Healthcare industry experience
  • B2B marketing experience
  • VOC & Insights gathering
  • Social listening tools experience
  • Continuous improvement mindset

Key Requirements

  • At least 2 years' experience
  • Healthcare industry or B2B experience preferred
  • Strong analytical communication skills
  • Excellent attention to detail

Work Rights

Not specified

Tailored Resume

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