Senior Analyst, Marketing Analytics

expoint.co

Remote
Base: $52,600—$147,950 usd; bonus/equity: not spec...
Fully remote
B2b saas marketing analytics
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
Remote is seeking a Senior Analyst in Marketing Analytics to drive growth through data-driven insights and strategic planning. This fully remote position requires extensive experience in marketing analytics, particularly in B2B SaaS environments, with a focus on attribution modeling and data integrity

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy beyond simple reporting.
  • You will lead the development and refinement of attribution models, build robust reporting for Share of Voice and organic reach, and drive strategic planning and forecasting for marketing investments.
  • The company offers a fully remote work culture with a focus on innovation, and a comprehensive benefits package explained in their handbook.

Matching Summary

Match Score: 85

Remote is seeking a Senior Analyst in Marketing Analytics to drive growth through data-driven insights and strategic planning. This fully remote position requires extensive experience in marketing analytics, particularly in B2B SaaS environments, with a focus on attribution modeling and data integrity.

Salary

Base: $52,600—$147,950 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • B2B SaaS marketing analytics
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Share of Voice (SoV) reporting
  • Snowflake, Dbt, BI tools
  • Salesforce, HubSpot experience
  • Strategic communication with executives

Nice-to-have

  • Experience working remotely
  • Automation and AI capabilities
  • Curious, motivated, and ambitious

Key Requirements

  • Extensive professional experience in marketing analytics
  • Professional fluency in written and spoken English
  • Demonstrates strong automation and AI capabilities

Work Rights

Not specified

Tailored Resume

Cover Letter