**
General Motors is seeking a Merchandise Brand Lead for Buick and GMC to develop and execute merchandise strategies that enhance brand identity and support product development. The ideal candidate should have extensive experience in merchandising, brand marketing, and licensing, along with strong stakeholder management capabilities. This hybrid role emphasizes collaboration with various teams and requires a deep understanding of consumer trends and brand storytelling.
**
Job Summary
Develop and execute branded merchandise strategies that support brand priorities and grow GM’s merchandise ecosystem.
This role is responsible for defining and executing merchandise programs that represent Buick and GMC across lifestyle goods, licensed products, retail collections, and promotional merchandise.
From day one, we're looking out for your well-being–at work and at home–so you can focus on realizing your ambitions.
Matching Summary
Match Score: 75
**
General Motors is seeking a Merchandise Brand Lead for Buick and GMC to develop and execute merchandise strategies that enhance brand identity and support product development. The ideal candidate should have extensive experience in merchandising, brand marketing, and licensing, along with strong stakeholder management capabilities. This hybrid role emphasizes collaboration with various teams and requires a deep understanding of consumer trends and brand storytelling.
**