Innovation Manager, Nrt

Haleon

New retail and local life industry trends
Consumer behavior analysis and insights
Digital marketing tools and platforms
The role is responsible for the development and trend judgment of the instant retail and local life industries

Job Summary

  • The role is responsible for the development and trend judgment of the instant retail and local life industries.
  • Leverage the latest digital marketing knowledge, platforms, and tools to explore the most suitable digital marketing tools and forms for instant retail channels.
  • Gradually establish an integrated audience asset package and marketing data bank across internal and external multi-platforms.

Matching Summary

The role is responsible for the development and trend judgment of the instant retail and local life industries.

Skills & Requirements

Must-have

  • New Retail and local life industry trends
  • Consumer behavior analysis and insights
  • Digital marketing tools and platforms
  • Omni channel audience operations
  • O2O channel strategy optimization

Nice-to-have

  • Purpose-driven consumer company
  • Agile, performance-focused culture
  • Human understanding and trusted science

Key Requirements

  • Bachelor's degree or above
  • Over seven years of experience in marketing and digital marketing
  • Familiar with OFFICE operating system, especially PPT
  • English as a working language

Work Rights

Not specified

Tailored Resume

Cover Letter