Retail Marketing Manager (fl, Tn, Ga)

Lithia & Driveway

South Florida, Tennessee, Georgia, US
Base: $80,000-$125,000 annually; bonus/equity: not...
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Bachelor's degree in business or marketing
Strong understanding of automotive industry
Proficiency in google analytics and crm systems
** Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The ideal candidate will have a strong understanding of the automotive industry and be able to drive customer loyalty and operational excellence through tailored marketing initiatives. **

Job Summary

  • The role leads marketing strategies for up to 25 Lithia auto dealerships to drive quality traffic and enhance customer loyalty.
  • Candidates must leverage internal technology and data analytics to provide expert guidance on building effective marketing strategies aligned with the Customer Ecosystem.
  • The company offers competitive pay ranging from $80,000 to $125,000 annually along with comprehensive benefits including medical, dental, vision, and a 401(k) plan.

Matching Summary

Match Score: 75

** Lithia & Driveway is seeking a Retail Marketing Manager to lead marketing strategies for up to 25 auto dealerships in South Florida, Tennessee, and Georgia. The ideal candidate will have a strong understanding of the automotive industry and be able to drive customer loyalty and operational excellence through tailored marketing initiatives. **

Salary

Base: $80,000-$125,000 annually; Bonus/Equity: Not specified; Benefits: Medical, Dental, Vision, 401(k), PTO, Vehicle Purchase Discounts

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Proficiency in Google Analytics and CRM Systems
  • Experience with Microsoft Office Suite
  • Data analysis for ROI evaluation

Nice-to-have

  • Entrepreneurial high-performance culture fit
  • Ability to travel up to 45% of time
  • Strategic partnership with Store Leaders
  • Innovative loyalty program development

Key Requirements

  • Bachelor's degree required
  • 18 years or older
  • High school graduate or equivalent

Work Rights

Not specified

Tailored Resume

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