The Global Marketing Automation Senior Analyst is responsible for the hand-on technical development, execution, reporting, analysis, and optimization of data-driven marketing automation strategies, programs, technologies, and data at scale, globally
Job Summary
The Global Marketing Automation Senior Analyst is responsible for the hand-on technical development, execution, reporting, analysis, and optimization of data-driven marketing automation strategies, programs, technologies, and data at scale, globally.
Collaborates with internal and external teams around the world on campaign strategy, campaign and automation requirements, audience strategy, data strategy, data signal development, data activation, data synchronization, and data integrity.
Contributes to the health, cleanliness, and integrity of data used by marketing automation tools, UPS Contact Preference Center, UPS Customer Data Platform, and other UPS systems and databases.
Matching Summary
The Global Marketing Automation Senior Analyst is responsible for the hand-on technical development, execution, reporting, analysis, and optimization of data-driven marketing automation strategies, programs, technologies, and data at scale, globally.