Regional Business Development Leader

Primrosepostacute

Not specified
Develop and implement marketing programs
Manage public relations activities
Liaise with residents and community leaders
Primrosepostacute is seeking a Regional Business Development Leader responsible for overseeing marketing and public relations programs to enhance community engagement and facility visibility. The ideal candidate should possess a Bachelor's degree in marketing or equivalent experience, with strong communication skills and a background in healthcare marketing

Job Summary

  • Develop, organize, implement, evaluate, educate and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
  • Maintain an adequate liaison with families, residents, and community and civic leaders.
  • Conduct visits to the facility to assess, train and monitor administrative staff. Create action plans as needed to facilitate growth and development.

Matching Summary

Match Score: 85

Primrosepostacute is seeking a Regional Business Development Leader responsible for overseeing marketing and public relations programs to enhance community engagement and facility visibility. The ideal candidate should possess a Bachelor's degree in marketing or equivalent experience, with strong communication skills and a background in healthcare marketing.

Skills & Requirements

Must-have

  • Develop and implement marketing programs
  • Manage public relations activities
  • Liaise with residents and community leaders
  • Conduct internal communications training
  • Oversee customer satisfaction surveys

Nice-to-have

  • Foster warmth and personal interest
  • Maintain calm environment
  • Creative support for resident programs

Key Requirements

  • Bachelor’s Degree or equivalent experience
  • Ten (10) years marketing/PR in healthcare
  • Proficient in Microsoft Suite products

Work Rights

Not specified

Tailored Resume

Cover Letter