Bm/sbm-saphnelo Mkt-上海

AstraZeneca

Shanghai, China
Deep understanding of customer insights
Develop brand plan and execution strategy
Coordinate advisory boards and symposia
The role requires developing comprehensive brand plans, execution strategies, and long-range plans aligned with global objectives

Job Summary

  • The role requires developing comprehensive brand plans, execution strategies, and long-range plans aligned with global objectives.
  • Candidates will coordinate critical external stakeholder activities including advisory boards, symposia, and CME conferences while monitoring implementation against market growth metrics.
  • The position demands deep product knowledge and the ability to conduct field visits with the sales team to monitor market dynamics and adjust strategies.

Matching Summary

The role requires developing comprehensive brand plans, execution strategies, and long-range plans aligned with global objectives.

Skills & Requirements

Must-have

  • Deep understanding of customer insights
  • Develop brand plan and execution strategy
  • Coordinate advisory boards and symposia
  • Analyze market data and research findings
  • Support sales team to deliver objectives

Nice-to-have

  • Strong cross-functional communication skills
  • Ability to influence key stakeholders
  • Strategic thinking for long-range planning
  • Creative campaign development capabilities

Key Requirements

  • Knowledge of NRDL/PRDL access environment
  • Understanding of national healthcare regulatory environment
  • Experience with medical journals and clinical reports
  • Familiarity with hospital listing and tender policies

Work Rights

Not specified

Tailored Resume

Cover Letter