Senior Product Marketing Specialist, Customer First Lifecycle

Okta

Bellevue, Washington, United States
$126,000 - $188,000 usd; $99,000 - $149,000 cad; b...
On-site
Customer engagement strategy
Lifecycle program design
Customer value storytelling
This role is responsible for building scalable engagement models, designing customer lifecycle programs, and embedding value storytelling across every touchpoint to help customers realize the full potential of the Okta platform

Job Summary

  • This role is responsible for building scalable engagement models, designing customer lifecycle programs, and embedding value storytelling across every touchpoint to help customers realize the full potential of the Okta platform.
  • You’ll collaborate closely with Sales, Customer First, Marketing, and Support teams to create seamless, value-driven experiences and programs that strengthen customer relationships, drive adoption, and fuel expansion.
  • The ideal candidate brings a mix of strategic thinking and hands-on execution—someone who is data-driven, customer-obsessed, and skilled at translating complex concepts into clear, outcome-focused narratives.

Matching Summary

This role is responsible for building scalable engagement models, designing customer lifecycle programs, and embedding value storytelling across every touchpoint to help customers realize the full potential of the Okta platform.

Salary

$126,000 - $188,000 USD; $99,000 - $149,000 CAD; Benefits included

Skills & Requirements

Must-have

  • customer engagement strategy
  • lifecycle program design
  • customer value storytelling
  • cross-functional alignment
  • customer and field insights

Nice-to-have

  • customer-obsessed mindset
  • fast-paced environment
  • drive to innovate
  • building scalable models

Key Requirements

  • 3+ years in product marketing, customer marketing, lifecycle, or growth roles
  • B2B SaaS experience
  • Proven success driving post-sale engagement
  • Ability to translate complex concepts into clear narratives
  • Analytical and data-driven mindset

Work Rights

Not specified

Tailored Resume

Cover Letter