Develop and implement downstream marketing strategies to drive product adoption and revenue growth for infectious disease diagnostics products
Job Summary
Develop and implement downstream marketing strategies to drive product adoption and revenue growth for infectious disease diagnostics products.
Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for growth.
Develop an organizational evolution plan of the SDG Japan marketing team to enable future success and supervise day-to-day operations of the entire SDG Japan marketing team.
Matching Summary
Develop and implement downstream marketing strategies to drive product adoption and revenue growth for infectious disease diagnostics products.
Skills & Requirements
Must-have
Downstream marketing strategies
Go-to-market plans
Marketing campaigns
Market research and analysis
Key Opinion Leader management
Product launch support
Nice-to-have
Business intelligence
Digital marketing experience
Dealing with ambiguity
Change agent skills
Organizational evolution planning
Key Requirements
Min. 3 years' experience in product marketing
Min. 2 years of management experience
Experience of business intelligence or marketing analysis
Basic knowledge of healthcare market
Demonstrated success in leading and developing teams
Work experience in a matrix-based global organization